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Growing Up Online

Connected
Kids
Contents

Main Findings 3

Methodology 3

The world in their hands 4

Invisible friends 11

Feel the fear and do it anyway 14

Conclusion 17

2 Growing Up Online
Main Findings

• 44% of 8 to 16 year olds are online constantly, with social media, chat apps and
entertainment sites among the preferred activities

• More than half of kids admit they cannot imagine life without their smartphone (73% of
14 to 16 year olds), with just under half of them taking it to bed at night. Four in ten are
reluctant to put their smartphone down during mealtimes

• Up to 40% of kids disclose sensitive data about themselves on social media, including the
places they visit, their parents’ income and their home address

• One in three young people lie about their age online; 20% of 11 to 13 year olds and one in
six 14 to 16 year olds have pretended to be older

• As kids get older, social media and instant messaging start to dominate social interaction,
with offline activities and interests also moving from real to virtual life

• 37% of young people reported that they have encountered dangers online, including
inappropriate content, financial threats and bullying. Of those who admit to being online
constantly, this figure rises to a half (47%)

Methodology

The research, undertaken for Kaspersky Lab by iconkids & youth, surveyed online 3,780 families
with children aged 8 – 16 (one parent and one child per family) in seven countries:

Germany

(2x540)

UK

(2x540)

USA France Russia

(2x540) (2x540) (2x540)

Spain

(2x540)

Italy

(2x540)

Not all the survey results have been included in this report. To find out more please contact
Kaspersky Lab.

3 Growing Up Online
The world in their hands

The Internet ‘lifeline’

The Internet is embedded in the lives of young people. It connects them to their family and friends and
it’s where they go for entertainment, news and information. Four in ten (44%) admit to being online
constantly; ranging from 25% of those aged eight to ten to 61% of 14 to 16 year olds. The most intensive
online users are in the United States and Russia; here daily use is the norm for 83% and 88% of children
respectively. Over half of these daily users say they are almost always online (51% and 56%).

Smartphones have become the primary device for going online, with computers and laptops now mainly
used for school work and watching movies. More than half of kids admit they cannot imagine their lives
without smartphones, rising to almost three quarters (73%) of 14 to 16 year olds. Interestingly, for children
in the UK and France their main device is the TV, but the smartphone comes in a close second.

Gender Age

GLOBAL
Boys
Girls
8-10 years
11-13 years
14-16 years

Smartphone 55% 53% 58% 33% 59% 73%

TV 48% 50% 45% 57% 47% 40%

Computer/ Laptop 43% 49% 37% 37% 44% 48%

Tablet, for example iPad, Kindle Fire 32% 32% 31% 38% 32% 25%

Books (printed) 22% 19% 26% 25% 22% 20%

Radio 11% 10% 12% 12% 9% 12%

EBook Reader 7% 7% 8% 8% 6% 7%

I can do without all of them 7% 7% 8% 9% 8% 5%

I can’t do without any of them 4% 4% 3% 4% 3% 3%

What can you not do without in your life?
Respondents: Children

4 Growing Up Online
Protection, peer pressure and pester power:


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分享于 2017-10-20 12:05:47

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